This weeks episode of Mad Men should probably really have been called “Pete gets his ass whooped”, but that would have ruined the surprise of what is especially rare in Mad Men; an “action” scene. The central theme for the week seemed to be the balance between the usefulness and inadequacies of men and who better to focus on than one petulant Peter Campbell. Pete’s biggest problem is not that he is a whiny, conniving little twerp in a slight frame, but that he compares himself to Don Draper.

First under the microscope this week is the P in SCDP, Lane Pryce. As one of the figure heads of SCDP Lane feels his position in the company is somewhat useless, so it is fortuitous when he meets the American Jaguar representative whom he hopes he can bring under the SCDP advertising umbrella. It should be noted that the English pronunciation
Jag-Ewe-Arr is used prolifically and it was all I could do to keep from adding a “Yeahh Baby Yeaaah” every time it was mentioned. Unfortunately for Lane his client is more of an Austin Powers type Englishman than a proper gentleman, and all sales technique handed down from Roger is wasted.
Lane must turn to the “A-team” in Don, Roger and Pete to reel his client in and “show him a good time”. It quickly becomes abundantly clear that Lane’s client is looking for more than a sales pitch which makes it Roger’s time to shine. Other than setting the groundwork for one of the more hilarious reason for losing a client, his wife discovers “chewing gum in the pubis”, we get to see Peter compare himself side-by-side with the new Don Draper and here is where his youth shows. Pete feels like Don is being hypocritical and unfair by judging his indiscretions at the brothel, while giving Roger a free pass.
What Pete is missing is that Don was holding him to a higher standard than Roger, and is almost fatherly in his hope for Peter to make better life choices than his own. If anything this reveals that at some level Don actual cares for Pete. And maybe no scene in the history of the show said more about Campbell then when he is instructing his “lady friend” as to what character she should play in the bedroom – hence the episode’s title: “You’re My King”.

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